By Sarah Bogues

I scream. You scream. We all scream for ice cream. Just take out ‘ice cream’ and insert ‘frozen yogurt,’ and you have yourself a nice chant to Pinkberry’s delicious frozen yogurt.

This international frozen yogurt chain is located just less than 6 miles from CCSU, in West Hartford’s Blue Back Square across from the Cheesecake Factory. Having just opened last Thursday October 6, Pinkberry proves to be a hit  with its scrumptious flavors of frozen yogurt, over 30 different toppings, smoothies, fruit bowls, and fruit parfaits.

As a new face in town, the fro-yo joint has succeeded in having a welcoming atmosphere and friendly workers. The Pinkberry workers offer samples of the different flavors of frozen yogurt to allow customers decide what will be the best frozen yogurt treat. It’s not the pleasant atmosphere and service that Pinkberry has such a good reputation for, but the delectable, tangy fro-yo. That sentiment is echoed by the line of hungry and excited customers outside.

With the original flavor as vanilla, there are also several seasonal flavors along with flavors in the flavor vault, which take “vacations” and come and go as they please. The seasonal flavors consists of original, chocolate, coconut, watermelon, pomegranate, and mango while the flavor vault consists of blood orange, coffee, green tea, salted caramel, passion fruit, and pumpkin. All of these flavors have suggested pairings of toppings to make them more delicious and realistic as their name suggests.

For instance, the current seasonal flavor is “PB&J” which consists of peanut butter frozen yogurt with strawberry jam and toasted breadcrumbs, almost like the real thing Mom makes. Another delicious flavor that reaches out into the fall season is “pumpkin” flavor, which has pumpkin fro-yo, honey graham crackers, swirly whip, and cinnamon. This flavor will be introduced in a couple weeks around Halloween time. True, all of these flavors can be enjoyed as is with only frozen yogurt, but the many toppings put the treat over the edge.

The toppings consists of fresh fruit (pineapple, strawberries, and much more), dry toppings (cheesecake bites, brownies bites, cookies & cream, and more), luxe toppings (peanut butter crunch, milk chocolate crunch, and swirly whip), and liquid toppings (caramel, honey, and pomegranate juice.)

Even with other competitions in the area such as Robek’s Juice and Ben & Jerry’s, both in West Hartford Center, and Yogurt Madness located on the Berlin Turnpike, Pinkberry has promise for success. Pinkberry takes the original frozen yogurt to a whole new level with a delectable variety of flavors and toppings that appeases the hungry, fro-yo craving stomach.

In terms of prices, a mini frozen yogurt with toppings starts out at $3.45 with $5.45, $6.75, and $8.25 for a small, medium and large respectively, no matter the flavor or amount of toppings. A small and medium original frozen yogurts with toppings are $4.95 and $6.25, different to the respective prices stated above. Yet a mini frozen yogurt without toppings starts out at $2.95 with $4.15, $5.15, and $7.25 for a small, medium, and large respectively. As stated previously a small and medium original frozen yogurt without toppings are $3.65 and $4.65, different to the respective prices stated above.

If looking for prices for smoothies, fruit bowls, and fruit parfaits or just wanting to browse more in depth on flavors, one can visit Pinkberry’s website www.pinkberry.com.

So grab the new delectable fro-yo in town, and have a blast enjoying the scrumptious flavors and toppings the way Pinkberry can only offer.